The logo design revolves around the infinity symbol (∞), directly referencing Gojo’s Limitless ability. The sleek, modern typography and dynamic shape convey both his immense control over space and his untouchable nature, mirroring his dominance in the Jujutsu Kaisen universe. The monochrome palette reflects his composed yet rebellious personality, keeping the design bold and recognizable.
02 . The Concept
Film Poster & Cinematic Vision
To elevate Gojo’s brand presence, a cinematic film poster was designed, portraying him in striking, high-contrast visuals, with dynamic lighting to enhance his mystique and overwhelming aura. Accompanying the poster, a visual book was created, featuring key cinematic scenes that showcase the depth of his powers, his elegance in battle, and his compelling backstory, all while maintaining a consistent art direction that blends modern, sleek aesthetics with supernatural energy.
Merchandise & Derivative Products
To extend Gojo’s identity beyond visuals, a range of branded merchandise was conceptualized, capturing his cool, confident, and effortless style. This brand identity project for Satoru Gojo bridges his powerful presence in the anime world with a strong, unified aesthetic, making his brand instantly recognizable across various media and merchandising opportunities.
